FluentCart Free

A Complete Store on WordPress. Free Forever.

Start selling without paying a cent.

  • 0% Fees
  • 4.6
  • 8K+ Installs
FluentCart Hero

What are you selling?

Pick your case. WordPress eCommerce can handle every usecase. Everything listed is in the free version ready to power your store from day one.

Memberships, retainers, software, anything billed on a cycle.

  • Attach as many downloadable files to a product as you need
  • Deliver through signed URLs that expire and cap the download count
  • Store files locally or in your own Amazon S3 bucket
  • Let buyers re-download from their account page at any time
  • Charge different prices for personal, team, or extended use
  • Skip fulfillment entirely, the order completes on payment

* Software licence keys and activation limits are Pro.

Apparel, print, hardware, anything you put in a box.

  • Track stock per product and per variation, reduced automatically on each sale
  • Record SKU, weight, packaging, and fulfillment type per item
  • Set shipping zones, methods, classes, and class-based surcharges
  • Offer flat-rate or free shipping with country include and exclude rules
  • Show sale, out-of-stock, and custom stock labels on the storefront
  • Sell physical and digital items in the same cart, taxed correctly on both

* The inventory adjustment ledger and audit records are Pro.

Memberships, retainers, software, anything billed on a cycle.

  • Bill on fixed or custom intervals, for a set number of cycles or indefinitely
  • Run free or paid trials before the first real charge
  • Add a one-time setup fee to a recurring product
  • Let customers pause, resume, skip a renewal, or cancel at period end
  • Retry failed renewals automatically and send past-due notices
  • Watch MRR, churn, and upcoming renewals in the subscription reports

* Installments, proration on upgrades, and saved cards for automatic renewal charging are Pro.

One product in many shapes: sizes, colours, tiers, licences per seat.

  • Generate every variation combination automatically instead of building them by hand
  • Use 8 built-in attribute sets: colour, size, material, storage, memory, weight, style, pattern
  • Show colour, image, or button swatches on the product page
  • Set price, SKU, stock, image, weight, and tax behaviour per variation
  • Edit variants in bulk with a staged save you can discard before committing
  • Reuse global attributes and option sets across the whole catalogue

* Nothing in this list is Pro.

You are selling entry, not objects.

  • Grant FluentCommunity space and course access the moment an order completes
  • Sell access as a subscription and manage the billing cycle from the same dashboard
  • Show customers what they have access to in the built-in portal
  • Trigger FluentCRM tags, lists, and automations from store events
  • Run private products and closed-cohort coupons for launches
  • Hand support agents the buyer’s full purchase history through Fluent Support

* LearnDash and LifterLMS enrollment integrations are Pro.

Free, by the Numbers

Start selling on WordPress without the limits of legacy eCommerce

What You’d Normally Buy Separately

A typical WordPress eCommerce setup is a base plugin plus five paid extensions. FluentCart is one plugin that does it all.

Normally a separate purchaseIn FluentCart Free
Subscription billing extensionPause, resume, skip, and retry on failure
Variation swatches pluginColour, image, and button swatches across 8 built-in attribute sets
EU VAT compliance pluginVAT number validation, B2B reverse charge, per-rate breakdowns on every document
Digital downloads extensionSigned links, expiry dates, and your own S3 bucket
Checkout optimisation add-onOne-page checkout, modal checkout, cart drawer, and guest checkout
Analytics extensionRevenue, AOV, best sellers, lifetime value, order heatmaps, MRR, churn, and UTM attribution

* Software licensing, order bumps, installments, advanced inventory, the extra gateways, team roles, all email customization, and e-invoicing sit in Pro. Everything above is Free.

Showcase Variety without Limits

Build one product with every size, colour, and tier, and let FluentCart generate the combinations instead of typing them out. Each variation carries its own price, SKU, stock, image, and tax rule, and bulk edits stage before they save so you can discard a bad pass.

Scale with the Fastest Checkout

One-page checkout, modal checkout, and guest checkout, with a cart drawer that stays in sync across browser tabs. Commerce data lives in its own indexed tables rather than the WordPress post tables, which is where the speed comes from.

Let Customers Handle Their Lot

Trials, setup fees, and custom billing intervals on the store side. Pause, resume, skip a renewal, and cancel at period end on the customer side, without a support ticket. Failed renewals retry on their own.

The Experts Love It Already!

David Risley

Blog Marketing Academy

FluentCart so far, is looking to be a real winner.

90% of WP sites will use it…

Natascha Vantuykom

Mind Your OwnBusiness

No kidding! This is such a game-changer in WP e-commerce. Jewel and his team really went 200% on this. Even the free version is so packed with features I think this time next year 90% of WP sites will use it.

You see how intuitive it is…

Pascal Claro

WP Roads

You see how intuitive it is, this is how software must work.

Jorge de los Reyes

En busca del fuego

…a tool that can forever change the way you sell…

Paul Charlton

WPTuts

What I’m finding is this is beautiful. It is fast. It is quick.

the “Make WordPress Easy” space…

Edward Phelps

TheWebGuy

Nice! This is so needed in what I call the “Make WordPress Easy” space.

FluentCART is exactly what webshop owners have been waiting for

Liek de Visser

FluentTools – Netherlands

The team at WP Manage Ninja has done it again – FluentCART is exactly what webshop owners have been waiting for…. The perfect addition to the FluentTools family.

Augustine Mak

SiteKrafter

The speed of this product is out of this world.

Forget about the Tax Headache

Built-in rates for five regions, custom classes, and country, state, city, and postcode overrides. EU VAT collection validates the customer’s VAT number, applies B2B reverse charge, and prints a per-rate breakdown across checkout, emails, invoices, and PDF receipts.

Simple Download Control.

Attach as many files as a product needs, deliver them through signed URLs with download limits and expiry dates, and keep the files locally or in your own Amazon S3 bucket. Buyers get them back from their account page whenever they need them.

Native Reporting. No Addons.

Revenue over time, average order value, best sellers, customer lifetime value, refund rates, order heatmaps, MRR, churn, and campaign attribution with UTM tracking, on one dashboard. No lock-in.

Build with the Tools You Already Use

Storefront blocks, official builder addons, and an open developer surface. No proprietary editor to learn.

Built by The Team Behind 1.7M+ WordPress Sites

WPManageNinja also builds FluentCRM, Fluent Forms, Fluent Support, and FluentSMTP. FluentCart is the commerce piece of the same suite.

What Else for Free eCommerce?

The parts that rarely make a feature grid, and that you notice in your first week live.

  • Guest checkout
  • Cart drawer and mini cart
  • Real-time cart sync across tabs
  • Payment links for unpaid orders
  • Custom checkout fields
  • Cloudflare Turnstile CAPTCHA
  • Duplicate order protection
  • Product bundles
  • Product duplication
  • CSV bulk import
  • Configurable product list
  • Brands, Categories and Tags
  • Free shipping rules
  • Mixed physical and digital carts
  • Automated Notification emails
  • Customer portal with order history
  • Refund handling & Reports
  • Order heatmaps
  • Profitability and margin insights
  • Coupons & 100% Discounts
  • Private products
  • WP-CLI commands
  • MCP support for AI agents
  • Campaign and UTM attribution

Frequently Asked Questions

Useful things to know from our helpful customer support team

Yes, with FluentCart’s Pro Lifetime Plan you can sell unlimited licenses right from your WordPress Store. No Freemius, or Manual Downloads. No revenue sharing.

FluentCart instantly delivers digital files to your customers right after purchase—no delays. For software, it can automatically generate license keys, monitor license activity, and even let users cancel or upgrade subscriptions on their own.

Nope. FluentCart is an all-in-one eCommerce system with zero coding required. We’ve built-in everything you need—from product handling and checkout to license management, subscriptions, and analytics—so you don’t have to patch it together with multiple plugins.

Yes! FluentCart supports multiple payment gateways, including custom ones via webhook integration. You can offer one-click signup at checkout, accept cash on delivery, and even customize receipt templates to match your brand.

Yes! FluentCart has built-in support for subscriptions, recurring billing, and license renewals. Whether you’re selling monthly access to premium content, software licenses, or digital memberships, it handles renewals, expirations, and automated customer notifications with ease.

FluentCart gives detailed analytics and growth-focused tools out of the box. Track orders, revenue, refunds, customer lifetime value, and even license performance. Plus, built-in upsells, cross-sell recommendations, and coupon promotions help you increase average order value effortlessly.